Bengaluru, India +91 88612 26505 hello@purplechillies.in
Case study

From First Inquiry to Final Deal – Power Your Real Estate Sales Journey

A regional real estate developer offering premium residential and commercial projects was facing inefficiencies in managing leads, site visits, documentation, and post-sale engagement. Manual follow-ups, siloed data, and limited digital touchpoints led to lost deals and poor customer experience.

Key Challenges

Scattered Inquiries from Multiple Channels

Leads from walk-ins, WhatsApp, website, and brokers were not centralized, causing missed follow-ups and duplication.

Manual Site Visit Scheduling

Sales teams coordinated visits via calls and Excel sheets, leading to scheduling conflicts and poor customer tracking.

Delayed Document Collection & Booking

Booking forms, KYC, and agreements were collected manually, increasing turnaround time and error rate.

Lack of Customer Visibility & Post-Sale Updates

Buyers had no portal or app to track payment schedules, construction updates, or milestones.

Solutions

Flutter-Based Buyer App

A user-friendly mobile app built with Flutter to streamline the buyer journey.

Salesforce Sales Cloud & Experience Cloud

A robust backend setup using Salesforce to automate and manage the entire sales funnel.

Admin Portal

A centralized portal for sales and marketing teams to manage operations and performance.

Results

Purple Chillies implemented a fully integrated real estate sales platform using Salesforce as the backend engine and Flutter for a modern, mobile-first experience.

Increased Lead Conversion Rate from 14% to 38%


Site Visit Turnaround reduced from 3 to 5 days to Less than 24 hours


Booking Cycle Time transformed from 7–10 days to Less than 48 hours

Paperwork Errors reduced to less than 1%
 
 

9.4/10

"We’ve digitized our entire real estate sales process — from first touch to handover. The Flutter app has delighted our customers, and Salesforce gives us the real-time visibility and control we always needed.” — Director of Sales, Real Estate Group (Name Withheld)"

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Bangalore,India

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+91 88612 26505

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